On 8 December 2017 the Brighton Williams team joined in with hundreds of others across the country to “release our inner elf” for the Alzheimer’s UK Elf Day.

Dressing-up, frolics and delicious cakes

The event saw participants turn up for work in a range of elf-like garb, from elf socks and hats to full elf costumes. We even had a reindeer-riding adviser-elf trotting around the office causing much mischief (no names mentioned, Mr Pearce). There was some evidence of partisan elfishness when some particularly blue-coloured elf attire was proudly paraded around (no names mentioned, Mr Brighton).

We collected donations from everyone, whether they were elfed-up or not. We also had some very generous members of the public dropping in to the office to make a donation.

To add to both the money raised and our collective waistlines, we had lots of delicious homemade cakes on sale. These were kindly baked by Debbie Plummer and Nicky Field.

A brilliant effort by the team raises a goodly sum

In total, we raised an impressive £136.16 for Alzheimer’s UK and had a lot of fun doing it. Just before the Christmas break, we also held raffle for a very posh and potent Christmas cake. As a result, we raised a further £45 for the donation pot. Congratulations to Nicky Field on having the winning ticket.

All in all, the grand total raised for Alzheimer’s UK was £181.16. Well done everyone.

Supporting a cause that is close to our heart

At Brighton Williams we support many charities and local organisations. In particular, our involvement with the Dementia Friends initiative has really raised our awareness of how many individuals and families are touched in some way by this type of illness. Our training  as part of the initiative not only helped us to better understand vulnerable clients, but also helped us to relate to each other's experiences and, in some cases, difficulties. With this in mind, we're delighted to help raise funds for a charity that is very close to our hearts.